Noro Morales

Norberto “Noro” Morales (January 4, 1911 – January 15, 1964) was a Puerto Ricanpianist and bandleader.

Morales was born in the subbarrio Puerta de Tierra of San Juan, Puerto Rico to father Luis Morales Barada, a musician, and mother Mercedes Sanabia, a tailor. Growing up in a musical family, Morales learned multiple instruments as a child, including the trombone, bass, and the piano. He played in Venezuela from 1924 to 1930, then returned to Puerto Rico to play with Rafael Muñoz. He emigrated to New York City in 1935, and played there with Alberto Socarras and Augusto Cohen. In 1939, he and brothers Humberto and Esy put together the Brothers Morales Orchestra. He released the tune “Serenata Ritmica” on Decca Records in 1942, which catapulted him to fame in the Latin music scene, then dominated by rhumba and later by mambo. His band rivaled Machito‘s in popularity in New York in the 1940s. Like his brothers, Morales suffered from diabetes and, by the early 1960s, he was severely obese and nearly blind. He died of uremia on January 15, 1964, at Hospital San Jorge, in San Juan, aged 53. He was buried in Puerto Rico Memorial (also known as Cementerio Fournier) in Carolina, Puerto Rico.

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