Pablo Rodríguez Lozada (January 4, 1923 – February 28, 1973), better known as

Tito Rodríguez, was a Puerto Rican singer and bandleader. He started his career singing under the tutelage of his brother, Johnny Rodríguez. In the 1940s, both moved to New York, where Tito worked as a percussionist in several popular rhumbaensembles, before directing his own group to great success during the 1950s. His most prolific years coincided with the peak of the mambo and cha-cha-cha dance craze. He also recorded boleros, sones, guarachas and pachangas.

Rodríguez is known by many fans as “El Inolvidable” (The Unforgettable One), a moniker based on his most popular song, a bolero written by Cuban composer Julio Gutiérrez. 

Rodríguez returned to Puerto Rico in 1966 and built a Japanese-style house in Ocean Park, Santurce, where he lived with his family. Rodríguez produced his own television show called “El Show de Tito Rodríguez” which was transmitted through San Juan’s television Channel 7 (whose call letters were WRIK-TV at the time). Among the guest stars that appeared on his show were Sammy Davis Jr., Tony Bennett, Shirley Bassey, Roberto Clemente and Orlando Cepeda. Rodríguez also founded his own recording studio/label called TR Records.

Rodríguez’s last public appearance was with Machito and his band on February 2, 1973, at Madison Square Garden in New York City.